eMarketing the essential guide to online marketing

eMarketing the essential guide to online marketing/by:Rob Stokes(Author).
eMarketing: the essential guide to online marketing is a one-stop resource to kick start your eMarketing career, or to give it a much needed boost.
It features the tools and tactics essential to search engine optimisation, pay per click advertising, social media, viral marketing, conversion optimisation, online reputation management and more! eMarketing: the essential guide to online marketing comes from 10 years of practical experience in the world of eMarketing from a leading digital agency.

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