How to Measure Anything Finding the Value of Intangibles in Business Search Result
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28 September 2010
How to Measure Anything: Finding the Value of Intangibles in Business, Second Edition by Douglas W. Hubbard
Wiley | 2010 | ISBN: 0470539399 | 320 pages | PDF | 14 MB
Anything can be measured. This bold assertion is the key to solving many problems in business and life in general. The myth that certain things can't be measured is a significant drain on our nation's economy, public welfare, the environment, and even national security. In fact, the chances are good that some part of your life or your professional responsibilities is greatly harmed by a lack of measurement—by you, your firm, or even your government.